Product Design

2 articles

Abstract visualization of color psychology influencing consumer perception and purchasing decisions in branding.

Brand Spotlights

What is Color Psychology in Branding and Consumer Perception?

Up to 90% of a consumer's initial product judgment can be based solely on its color marketing, according to Verasolve .

Stella Moreno·April 14, 2026

Cinematic visualization of AI fairness in product design, showing balanced data streams and diverse users interacting equitably with technology.

Technology

What is AI Fairness in Product Design and Why Does it Matter in 2026?

A facial recognition system trained predominantly on images of white individuals will inevitably misidentify people from other ethnic groups, a problem highlighted by BBVA AI Factory .

Victor Hale·April 13, 2026