BrandDeepDive

Ai In Marketing

3 articles

A hyper-realistic AI virtual influencer on a digital stage, symbolizing the paradox of manufactured perfection versus genuine human connection in marketing.
Brand Spotlights

Virtual influencers create an authenticity paradox, costing brands trust.

Despite 88% of consumers stating authenticity is paramount in influencer marketing, brands increasingly turn to AI-generated virtual influencers.

Victor Hale·May 13, 2026
Abstract visualization of social media data and AI networks connecting to the Instagram logo, symbolizing social search and AEO for brands.
Technology

What is social search and AEO for brands on Instagram?

A brand can establish a professional presence on Instagram in minutes, quickly entering the arena of social search and AEO for brands on Instagram in 2026.

Victor Hale·May 12, 2026
Futuristic cityscape showing consumers interacting with AI assistants and engaging in physical brand experiences, symbolizing the dual approach to customer journeys.
Buying Guides

Brands to Use Conversational AI for Customer Journeys by 2026

Despite a growing desire for authentic, real-world interactions, consumers in 2026 increasingly entrust AI agents with their shopping lists and travel itineraries.

Hugo Lambert·May 7, 2026