BrandDeepDive

Morning News

2 articles

Newsroom scene with rising viewer numbers and energized anchors, symbolizing the surge in morning news ratings after the holiday season.
Brand Spotlights

Morning news ratings surge post-holiday season

Good Morning America saw its viewership jump 18% in the first week of January, adding nearly 500,000 viewers, a stark contrast to the typical post-holiday dip for linear television, according to Detpr

Stella Moreno·June 5, 2026
Downward trending graph illustrating a decline in CBS Mornings' total viewership and key demographic ratings for the week of May 11.
Brand Spotlights

CBS Mornings Ratings See Week-to-Week Decline

For the week of May 11, CBS Mornings saw its total viewership drop by 5 percent and its key demo by 8 percent, erasing the previous week's rare positive momentum.

Stella Moreno·June 2, 2026