Whatnot

3 articles

Futuristic cityscape with holographic company logos and professionals collaborating, representing the Forbes Best Startup Employers list.

Forbes Names Best Startup Employers List

In 2025, the U.S. AI sector alone garnered $211 billion in startup capital, significantly outweighing investment in almost all other emerging industries, according to poetsandquants. Yet, despite this

Nina Kapoor·May 15, 2026

A vibrant startup office with employees collaborating, showcasing innovation and growth, with the Forbes Best Startup Employers recognition.

Top Lists

Forbes Names Top 500 Private Companies in 2026 Best Startup Employers List

In 2025, U.S. startups collectively drew $274 billion in capital. Yet, Forbes' top employer for 2026 is Whatnot, a retail marketplace. Whatnot secured the No. 1 spot on Forbes' Best Startup Employers

Nina Kapoor·April 27, 2026

Diverse team collaborating in a modern office with holographic displays, representing innovation in retail and AI for Forbes' Best Startup Employers list.

Industry Picks

Forbes Names 500 Top Startups to Its 2026 Best Employers List

Retail marketplace Whatnot, a live shopping platform, unexpectedly claimed the No.

Nina Kapoor·April 25, 2026